THE PROOF

Stories, strategies, and standout moments.

THE PURPOSE ISSUE

Led the final print issue of Conscious Company, focused on purpose as more than a mission statement — but a model for real impact. Also directed the full brand redesign before the company was acquired by SOCAP.

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THE RACIAL EQUITY ISSUE

Spearheaded the first Racial Equity issue, exploring how equity intersects with business — and why it’s both a moral and strategic imperative. Stories, data, and insights pushed leaders toward action, not just awareness.

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CONSCIOUS COMPANY’S STYLE GUIDE

Wrote the editorial standard for capitalizing “Black” and “White” — grounded in respect, history, and clarity. A small but pivotal step in using language to foster inclusion across media and storytelling.

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THE WORLD-CHANGING WOMEN’S ISSUE

Led the World-Changing Women issue — featuring top leaders like Lynn Jurich and Nathalie Molina Niño — and explored how undervalued traits like intuition can be powerful tools in leadership.

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WORLD-CHANGING WOMEN 2020

Ran Conscious Company’s first fully digital World-Changing Women list: submissions, vetting, interviews, and writing all 40+ profiles. The new model amplified diverse voices and expanded reach without sacrificing meaning.

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SIMON SINEK FEATURE

Interviewed Simon Sinek on reimagining capitalism with purpose at its core. His team called it the best-edited interview they’d seen of his — ever.

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TOP CONSCIOUS BUSINESS LEADERS

Led Conscious Company’s 2019 roundup of conscious business leaders creating impact from the inside out — from submissions to interviews to final profiles.

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INNOVATIVE FOUNDERS OF COLOR

Featured 20 visionary founders of color redefining business through purpose, innovation, and resilience. Managed every part of the project — from curation to final edit.

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WORLD-CHANGING WOMEN 2019

Spotlighted 35 women leading the charge in conscious business — reshaping industries for a better world.

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TARA-NICHOLLE NELSON

Explored leadership strategies from a CEO redefining conscious business through impact and innovation.

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DONNA CARPENTER

Examined how Burton’s CEO grew women’s leadership — and built a more inclusive, empowered company.

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LYNN JURICH

Chronicled how Lynn Jurich built a $3B solar empire — by defying odds with grit and vision.

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ERIN WADE

Highlighted how one restaurant transformed its workplace culture — and tackled sexual harassment head-on.

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THE HEALING ORGANIZATION

Explored how businesses can go beyond profit — and become spaces where real healing and growth happen.

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KATE SPADE, ON PURPOSE

Unpacked how Kate Spade New York’s social enterprise empowers women artisans and strengthens communities — with real impact behind the brand story.

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THE DENVER DERBY PARTY

Covered how a beloved Mile High City event blends big style with big heart, raising major support for local causes — and uniting a community beyond the celebration.

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A GIANT DIGITAL FOOTPRINT

As Editorial Director at Conscious Company Media, I led web, newsletter, and social strategy — optimizing print stories for online, writing 6 of the top 15 most-read articles, and driving serious growth:

→ 49% more unique visitors
→ 29% more page views
→ Solidified Conscious Company’s digital thought leadership.

A REVAMPED NEWSLETTER

As Senior Digital Editor at Artists Network, I launched Artists Weekly — a mini digital magazine rooted in real reader insights.

→ Doubled newsletter click-through rates (18.5%)
→ Beat the industry average by more than double.

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ORGANIC TRAFFIC SURGE

At WiesnerMedia, I drove major digital growth for Colorado Homes & Lifestyles and Mountain Living by leading all web, social, and digital content strategy.

→ 69% growth in unique visitors (CH&L)
→ 56% growth in unique visitors (Mountain Living)
→ Built new social and sponsored programs from scratch.

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MOST VIEWED AND SHARED

At ALM Media’s Retirement Advisor (now BenefitsPRO) and ProducersWEB.com, I led community engagement initiatives and created the #1 most-viewed and most-shared content piece of 2013 — across the entire platform.

REPEAT CLIENTS

Even after leaving staff roles, clients kept calling.
At Vanessa Childers Creative, I’ve continued ghostwriting for former colleagues — from sponsored Expert Advice articles to entrepreneurial content for the co-founder of Conscious Company Media.

Trust matters. So does voice. I protect both.