THE PROOF
Stories, strategies, and standout moments.
WORLD-CHANGING WOMEN 2020
Ran Conscious Company’s first fully digital World-Changing Women list: submissions, vetting, interviews, and writing all 40+ profiles. The new model amplified diverse voices and expanded reach without sacrificing meaning.
THE DENVER DERBY PARTY
Covered how a beloved Mile High City event blends big style with big heart, raising major support for local causes — and uniting a community beyond the celebration.
A GIANT DIGITAL FOOTPRINT
As Editorial Director at Conscious Company Media, I led web, newsletter, and social strategy — optimizing print stories for online, writing 6 of the top 15 most-read articles, and driving serious growth:
→ 49% more unique visitors
→ 29% more page views
→ Solidified Conscious Company’s digital thought leadership.
A REVAMPED NEWSLETTER
As Senior Digital Editor at Artists Network, I launched Artists Weekly — a mini digital magazine rooted in real reader insights.
→ Doubled newsletter click-through rates (18.5%)
→ Beat the industry average by more than double.
ORGANIC TRAFFIC SURGE
At WiesnerMedia, I drove major digital growth for Colorado Homes & Lifestyles and Mountain Living by leading all web, social, and digital content strategy.
→ 69% growth in unique visitors (CH&L)
→ 56% growth in unique visitors (Mountain Living)
→ Built new social and sponsored programs from scratch.
MOST VIEWED AND SHARED
At ALM Media’s Retirement Advisor (now BenefitsPRO) and ProducersWEB.com, I led community engagement initiatives and created the #1 most-viewed and most-shared content piece of 2013 — across the entire platform.
REPEAT CLIENTS
Even after leaving staff roles, clients kept calling.
At Vanessa Childers Creative, I’ve continued ghostwriting for former colleagues — from sponsored Expert Advice articles to entrepreneurial content for the co-founder of Conscious Company Media.
Trust matters. So does voice. I protect both.